Marketing Specialist

Marketing Specialist 93 views

Job Overview

The Marketing Specialist is responsible for supporting assigned marketing initiatives within the region, including Health for Life and The Holistic Center dispensaries as well as the MPX brand. This position will contribute to marketing strategies for effective patient acquisition and engagement as well as brand growth, under the guidance of the Director of Marketing.

Responsibilities

The Marketing Specialist is responsible for the following:

  • Assist the marketing team in execution for assigned projects
  • Responsible for representing our brands and products in community, retail and marketing events
  • Become a brand expert, able to answer questions about product benefits and provide product knowledge
  • Build brand awareness and loyalty by creating memorable patient experiences
  • Must set-up and breakdown in-store and other events
  • Manage the ordering and distribution of marketing swag and collateral for events and giveaways
  • Establish and maintain partnerships with local medical card certification centers and other community partners
  • Ensure messages are consistent and supportive the brand
  • Work with creative team to develop creative assets needed
  • Manage and adhere to established schedules in a fast-paced, deadline-driven environment, while ensuring accuracy and follow through
  • Partner with and maintain productive working relationships with the dispensary, wholesale and manufacturing teams
  • Works productively with internal cross-functional teams as well as with external partners

Required Education and Experience

  • Bachelor’s degree in marketing, communications or equivalent work experience
  • Minimum of 1-2 years of relevant experience in a marketing, agency or promotional setting
  • Experience in the cannabis industry

Preferred Skills

  • Must be enthusiastic, engaging, cannabis-savvy, well organized and self-motivated
  • Ability to communicate in an informative and professional manner
  • Detail-oriented, with strong organizational skills
  • Able to work both independently and collaboratively
  • Thrives in an entrepreneurial environment with a positive attitude
  • Excellent interpersonal skills, the ability to build relationships and collaborate across all levels of the organization and with external agency partners
  • Demonstrate a strong sense of urgency and be results-oriented
  • Knowledge of Microsoft software applications (Outlook, Word, Excel, Power Point)
  • Have a valid driver’s license and reliable vehicle

Job Type: Full-time

Salary: $55,000.00 to $60,000.00 /year

Experience:

  • Cannabis Industry: 1 year (Preferred)
  • Marketing: 2 years (Required)

Education:

  • Bachelor’s (Required)

Additional Compensation:

  • Store Discounts

Work Location:

  • One location

Benefits:

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Paid time off
  • Parental leave
Only paid candidates can apply for this job.

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